Watches

Buy a watch – Discover our exclusive watch collection

In our online shop you'll find over 400 renowned watch brands from A to Z – from classic Swiss manufacturers to modern smartwatches. Whether you're looking for a watch to enhance your everyday life or a luxurious timepiece experience – you've come to the right place.

Why buy a watch from us?

• 100% Original Brands – directly from the manufacturer or authorized dealer

• Secure payment: Purchase on account, credit card or installment payment

• Free & insured shipping within Switzerland

• 14-day return policy & personal customer service

• Watches with certificate of authenticity, original box & papers

Our collection – Watches by brand (A–Z)

Browse conveniently alphabetically for your desired brand:

A to G:
A. Lange & Söhne, Audemars Piguet, Apple, Armin Strom, Baltic, Breitling, Breguet, Bulgari, Bell & Ross, Casio, Cartier, Certina, Chopard, Glashütte Original, Grand Seiko, Gucci

H to M:
Hublot, Hamilton, IWC, Jaquet Droz, Longines, Maurice Lacroix, Montblanc

N to Z:
NOMOS, Omega, Panerai, Patek Philippe, Rolex, TAG Heuer, Tudor, Zenith, Zeno-Watch Basel, Zodiac

And many more – in an alphabetically organized brand overview from A to Z.

Buy watches by style & intended use

• Men's watches & women's watches

• Automatic watches, quartz watches, mechanical watches

• Luxury watches & designer watches

• Smartwatches & sporty chronographs

• Vintage and collectible items

How to find your perfect watch

• Set your budget: from Swiss Made under CHF 500 to luxury models over CHF 50,000

• Choose movement: quartz, automatic or manual winding

• Design: classic, modern, sporty or extravagant

• Size: Ø 28–48 mm – suitable for the wrist

• Functions: Date, GMT, Chronograph, Water resistance

Our filters help you quickly and easily find your new watch – by price, brand, style, materials or features.

Popular brand subcategories

Buy Rolex
Buy Audemars Piguet
Buy Omega
Buy TAG Heuer
Buy Patek Philippe
Buy Grand Seiko
Buy smartwatches
Buy automatic watches
Buy a chronograph

Buy watches online – safely & easily

Benefit from our first-class service:

Secure, SSL-encrypted ordering process
Insured shipping within 1–3 business days
Personal consultation via chat, telephone or email
Authenticity check by experienced watch experts

Buy your dream watch now

Find your new favorite watch among hundreds of top brands.
Browse the collection now – your perfect watch is waiting!